Creative Direction & Post-Production — Icons of Porsche 2024 (d3, Dubai):
As Creative Director with Momentum LB, I led the on-site media production for Porsche’s flagship Middle East festival at Dubai Design District. I coordinated the content pipeline across multiple photographer teams, defined the event’s visual language, and personally handled high-end color grading and retouching for social media releases and the main printed catalog. My role ensured consistent brand storytelling from live coverage to final print—uniting speed, heritage, and contemporary design into one cohesive visual experience.
